http://proquest.safaribooksonline.com/ProQuest Information and Learningen-ushttp://proquest.safaribooksonline.com/images/logo.gifhttp://proquest.safaribooksonline.com/ProQuest Information and Learninghttp://proquest.safaribooksonline.com/9780137150021Raves for the First Edition! “I sure wish I had this book ten years ago. Some might think that I don’t need any Java books, but I need this one.”—James Gosling, fellow and vice president, Sun Microsystems, Inc. “An excellent book, crammed with good advice on using the Java programming language and object-oriented programming in general.”—Gilad Bracha, coauthor of The Java™ Language Specification, Third Edition “10/10—anyone aspiring to write good Java code that others will appreciate reading and maintaining should be required to own a copy of this book. This is one of those rare books where the information won’t become obsolete with subsequent releases of the JDK library.”—Peter Tran, bartender, JavaRanch.com “The best Java book yet written.... Really great; very readable and eminently useful. I can’t say enough good things about this book. At JavaOne 2001, James Gosling said, ‘Go buy this book!’ I’m glad I did, and I couldn’t agree more.” —Keith Edwards, senior member of research staff, Computer Science Lab at the Palo Alto Research Center (PARC), and author of Core JINI (Prentice Hall, 2000) “This is a truly excellent book done by the guy who designed several of the better recent Java platform APIs (including the Collections API).” —James Clark, technical lead of the XML Working Group during the creation of the XML 1.0 Recommendation, editor of the XPath and XSLT Recommendations “Great content. Analogous to Scott Meyers’ classic Effective C++. If you know the basics of Java, this has to be your next book.” —Gary K. Evans, OO mentor and consultant, Evanetics, Inc “Josh Bloch gives great insight into best practices that really can only be discovered after years of study and experience.” —Mark Mascolino, software engineer “This is a superb book. It clearly covers many of the language/platform subtleties and trickery you need to learn to become a real Java master.” —Victor Wiewiorowski, vice president development and code quality manager, ValueCommerce Co., Tokyo, Japan “I like books that under-promise in their titles and over-deliver in their contents. This book has 57 items of programming advice that are well chosen. Each item reveals a clear, deep grasp of the language. Each one illustrates in simple, practical terms the limits of programming on intuition alone, or taking the most direct path to a solution without fully understanding what the language offers.” —Michael Ernest, Inkling Research, Inc. “I don’t find many programming books that make me want to read every page—this is one of them.” —Matt Tucker, chief technical officer, Jive Software “Great how-to resource for the experienced developer.” —John Zukowski, author of numerous Java technology books “I picked this book up two weeks ago and can safely say I learned more about the Java language in three days of reading than I did in three months of study! An excellent book and a welcome addition to my Java library.” —Jane Griscti, I/T advisory specialist Are you looking for a deeper understanding of the Java™ programming language so that you can write code that is clearer, more correct, more robust, and more reusable? Look no further! Effective Java™, Second Edition, brings together seventy-eight indispensable programmer’s rules of thumb: working, best-practice solutions for the programming challenges you encounter every day. This highly anticipated new edition of the classic, Jolt Award-winning work has been thoroughly updated to cover Java SE 5 and Java SE 6 features introduced since the first edition. Bloch explores new design patterns and language idioms, showing you how to make the most of features ranging from generics to enums, annotations to autoboxing. Each chapter in the book consists of several “items” presented in the form of a short, standalone essay that provides specific advice, insight into Java platform subtleties, and outstanding code examples. The comprehensive descriptions and explanations for each item illuminate what to do, what not to do, and why. Highlights include: New coverage of generics, enums, annotations, autoboxing, the for-each loop, varargs, concurrency utilities, and much more Updated techniques and best practices on classic topics, including objects, classes, libraries, methods, and serialization How to avoid the traps and pitfalls of commonly misunderstood subtleties of the language Focus on the language and its most fundamental libraries: java.lang, java.util, and, to a lesser extent, java.util.concurrent and java.io Simply put, Effective Java™, Second Edition, presents the most practical, authoritative guidelines available for writing efficient, well-designed programs.Prentice HallJoshua BlochJavaMay 08, 2008http://proquest.safaribooksonline.com/9780768683813Take the mystery out of eBay and the enviable PowerSellers. Tricks of the eBay Masters, Second Edition is full of advice and over 600 tricks from expert eBay users. They learned by doing and are now going to pass on their wisdom to you. Find out how to jazz up your auction listings with HTML, how to increase buyer traffic through key words and how to use photos to increase your selling potential. You'll even get tips on where to find items to sell, how to pack your items better and how to ship cheaply. Also find out what not to do as the experts give you examples of mistakes they made early in their eBay careers and how not to repeat them. Increase your auction income and successful bidding through Tricks of the eBay Masters, Second Edition.QueMichael MillerE-CommerceFebruary 20, 2006http://proquest.safaribooksonline.com/9780137148523If you’re a manager or business owner, you need tools to make better decisions--about business strategy, marketing, competition, positioning, product development, and much more. In Analysis Without Paralysis, two renowned experts on business analysis and strategy bring you those tools, in plain English!Babette Bensoussan and Craig Fleisher teach you exactly what you need to know, without dragging you through unnecessarily complex concepts or advanced mathematics. They start with a practical, realistic introduction to the analysis process; then they walk you through ten core sets of analysis techniques that every manager can use effectively.You’ll master classic techniques like SWOT analysis and Porter’s Five Forces, in addition to the latest approaches to competitor, financial, issue, and value chain analysis. Next, Bensoussan and Fleisher guide you through analyzing the global social, political, and macroenvironmental challenges that will increasingly shape the future of your business.For each tool, the authors present clear descriptions, context, rationales, strengths, weaknesses, step-by-step instructions, and case study examples. The result: a book you can rely on to address your strategic and business challenges--whatever your role, experience, industry, or environment.  Don’t just collect data--use it for competitive advantageUncover correlations, assess trends, identify performance gaps, and identify your best opportunities Get truly actionable outputs from your analysisPerform future-oriented analysis that leads to better competitive strategies and tactics Use analysis to anticipate and adapt to rapid changeGet early warnings of emerging threats--and respond more quickly The Practical, Plain-English Guide to Business Analysis for Every Manager and Business Owner!You can use business analysis to address your most crucial strategic and tactical challenges--without burying yourself in advanced math or arcane theory! This friendly guide walks you through the entire business analysis process and then explains each of today’s most valuable analysis tools--in plain English. You’ll be able to make better decisions and get better results--even if you’ve never been responsible for analysis before.Babette Bensoussan and Craig Fleisher illuminate BCG matrix; Porter’s “Five Forces”; SWOT analysis; modern competitor, financial, issue, and value chain analysis; long-term scenario planning; emerging macroenvironmental (STEEP/PEST) techniques; and much more. You’ll find realistic case studies, in addition to practical guidance for choosing the right tools for each challenge. Even if you’ve never performed business analysis before, Analysis Without Paralysis can help you gain the insights and build the strategies for a winning future.FT PressBabette E. BensoussanCraig S. FleisherStrategyJune 12, 2008http://proquest.safaribooksonline.com/9780768681970In the age of the Internet, we educate people much as we did during the Industrial Revolution. We educate them for a world that no longer exists, instilling values antithetical to those of a free, 21st century democracy. Worst of all, too many schools extinguish the very creativity and joy they ought to nourish.In Turning Learning Right Side Up, legendary systems scientist Dr. Russell Ackoff and “in-the-trenches” education innovator Daniel Greenberg offer a radically new path forward. In the year’s most provocative conversation, they take on the very deepest questions about education: What should be its true purpose? Do classrooms make sense anymore? What should individuals contribute to their own education? Are yesterday’s distinctions between subjects--and between the arts and sciences--still meaningful? What would the ideal lifelong education look like--at K-12, in universities, in the workplace, and beyond?Ackoff and Greenberg each have experience making radical change work--successfully. Here, they combine deep idealism with a relentless focus on the real world--and arrive at solutions that are profoundly sensible and powerfully compelling.Why today’s educational system fails--and why superficial reforms won’t helpThe questions politicians won’t ask--and the answers they don’t want to hearHow do people learn--and why do they choose to learn?Creating schools that reflect what we know about learningIn a 21st century democracy, what values must we nurture?...and why aren’t we nurturing them?How can tomorrow’s “ideal schools” be operated and funded?A plan that cuts through political gridlock and can actually workBeyond schools: building a society of passionate lifelong learnersLearning from childhood to college to workplace through retirementReinventing Learning for the Next Century: How We Can, and Why We Must  An extraordinary conversation about the very deepest questions...  Today, what is education for?Where should it take place? How? When?What is the ideal school?The ideal lifelong learning experience?Who should be in charge of education?And who pays for it all?Over the past 150 years, virtually everything has changed...except education. Schools were designed as factories, to train factory workers. The factories are gone, but the schools haven’t changed. It’s time for us to return to first principles...or formulate new first principles...and reimagine education from the ground up.In Turning Learning Right Side Up, two of this generation’s most provocative thinkers--and practical doers--have done just that. They draw on the latest scientific research, the most enduring human wisdom, and their unique lifelong personal experiences transforming institutions that resist change. And, along the way, they offer a powerful blueprint for a thriving society of passionate lifelong learners.Wharton School PublishingRussell L. AckoffDaniel GreenbergPersonal DevelopmentJune 02, 2008http://proquest.safaribooksonline.com/9780596517786Puzzles and brain twisters to keep your mind sharp and your memory intact are all the rage today. More and more people -- Baby Boomers and information workers in particular -- are becoming concerned about their gray matter's ability to function, and with good reason. As this sensible and entertaining guide points out, your brain is easily your most important possession. It deserves proper upkeep. Your Brain: The Missing Manual is a practical look at how to get the most out of your brain -- not just how the brain works, but how you can use it more effectively. What makes this book different than the average self-help guide is that it's grounded in current neuroscience. You get a quick tour of several aspects of the brain, complete with useful advice about: Brain Food: The right fuel for the brain and how the brain commands hunger (including an explanation of the different chemicals that control appetite and cravings)Sleep: The sleep cycle and circadian rhythm, and how to get a good night's sleep (or do the best you can without it)Memory: Techniques for improving your recallReason: Learning to defeat common sense; logical fallacies (including tactics for winning arguments); and good reasons for bad prejudicesCreativity and Problem-Solving: Brainstorming tips and thinking not outside the box, but about the box -- in other words, find the assumptions that limit your ideas so you can break through themUnderstanding Other People's Brains: The battle of the sexes and babies developing brains Learn about the built-in circuitry that makes office politics seem like a life-or-death struggle, causes you to toss important facts out of your memory if they're not emotionally charged, and encourages you to eat huge amounts of high-calorie snacks. With Your Brain: The Missing Manual you'll discover that, sometimes, you can learn to compensate for your brain or work around its limitations -- or at least to accept its eccentricities. Exploring your brain is the greatest adventure and biggest mystery you'll ever face. This guide has exactly the advice you need.O'ReillyMatthew MacDonaldTech BooksMay 21, 2008http://proquest.safaribooksonline.com/9780768682755The MCITP 70-622 Exam Cram: Supporting and Troubleshooting Applications on a Windows Vista Client for Enterprise Support Technicians is an efficient, effective, and concise guide that gives you exactly what you need to know to pass the newest exam from Microsoft. Organized according to the exam objectives--which helps you quickly and easily assess your understanding of key exam topics--the book also features test-taking strategies and timesaving tips to help you score better on the test. The book also features our ever-popular "Cram Sheet" tearcard, which is used for last minutes cramming before you enter your testing centers.The exam is the second requirement for the MCITP: Supporting and Troubleshooting Applications on a Microsoft Windows Vista Client for Enterprise Support Technicians certification from Microsoft. MCTS 70-620: Microsoft Windows Vista Client, Configuring is a pre-requisit to this exam. The 70-622 exam tests your knowledge of the skills and concepts necessary to deploy, manage security, maintain, troubleshoot, and support a Microsoft Desktop in the Enterprise.Exam CramPaul A. MancusoDavid R. MillerMicrosoftMay 29, 2008http://proquest.safaribooksonline.com/9780768682779In just 24 lessons of one hour or less, you will learn professional techniques to design and build efficient databases and query them to extract useful information. Using a straightforward, step-by-step approach, each lesson builds on the previous one, allowing you to learn the essentials of ANSI SQL from the ground up.Example code demonstrates the authors’ professional techniques, while exercises written for MySQL offer the reader hands-on learning with an open-source database. Included are advanced techniques for using views, managing transactions, database administration, and extending SQL.Step-by-step instructions carefully walk you through the most common SQL tasks.Q&As, Quizzes, and Exercises at the end of each chapter help you test your knowledge.Notes and Tips point out shortcuts and solutions.New terms are clearly defined and explained.Learn how to… Use SQL-2003, the latest standard for the Structured Query Language Design and deploy efficient, secure databases Build advanced queries for information retrieval Sort, group, and summarize information for best presentation Tune databases and queries for maximum performance Understand database administration and security techniques For more than ten years the authors have studied, applied, and documented the SQL standard and its application to critical database systems.Ryan Stephens and Ron Plew are entrepreneurs, speakers, and cofounders of Perpetual Technologies, Inc. (PTI), a fast-growing IT management and consulting firm which specializes in database technologies. They taught database courses for Indiana University—Purdue University in Indianapolis for five years and have authored more than a dozen books on Oracle, SQL, database design, and the high availability of critical systems.Arie D. Jones is Senior SQL Server database administrator and analyst for PTI. He is a regular speaker at technical events and has authored several books and articles.Category: DatabaseCovers: ANSI SQLUser Level: Beginning—IntermediateRegister your book at informit.com/title/9780672330186 for convenient access to updates and correctionsas they become available.$34.99 USA / $ 37.99 CAN / £ 24.99 Net UKSamsRyan StephensRon PlewArie D. JonesSQL ServerMay 30, 2008http://proquest.safaribooksonline.com/9780321562944Build Applications, Websites, and Software Solutions that Feel Faster, More Efficient, and More Considerate of Users’ Time!One hidden factor powerfully influences the way users react to your software, hardware, User Interfaces (UI), or web applications: how those systems utilize users’ time. Now, drawing on the nearly 40 years of human computer interaction research—including his own pioneering work—Dr. Steven Seow presents state-of-the-art best practices for reflecting users’ subjective perceptions of time in your applications and hardware.Seow begins by introducing a simple model that explains how users perceive and expend time as they interact with technology. He offers specific guidance and recommendations related to several key aspects of time and timing—including user tolerance, system responsiveness, progress indicators, completion time estimates, and more. Finally, he brings together proven techniques for impacting users’ perception of time drawn from multiple disciplines and industries, ranging from psychology to retail, animal research to entertainment.     •    Discover how time and timing powerfully impact user perception, emotions, and behavior     •    Systematically make your applications more considerate of users’ time     •    Avoid common mistakes that consistently frustrate or infuriate users     •    Manage user perceptions and tolerance, and build systems that are perceived as faster     •    Optimize “flow” to make users feel more productive, empowered, and creative     •    Make reasonable and informed tradeoffs that maximize limited development resources     •    Learn how to test usability issues related to time—including actual vs. perceived task durationDesigning and Engineering Time is for every technology developer, designer, engineer, architect, usability specialist, manager, and marketer. Using its insights and techniques, technical and non-technical professionals can work together to build systems and applications that provide far more value—and create much happier users.Steven C. Seow has a unique combination of experience in both experimental psychology and software usability. He joined Microsoft as a User Researcher after completing his Ph.D. in Experimental Psychology at Brown University with a research focus on human timing and information theory models of human performance. Seow holds Bachelor’s and Master’s Degrees in Forensic Psychology from John Jay College of Criminal Justice, and wrote his master’s thesis on distortions in time perception. For more information about Steven Seow and his research, visit his website at www.StevenSeow.com.informit.com/awAddison Wesley ProfessionalSteven C. Seow Ph.D.System DesignApril 29, 2008http://proquest.safaribooksonline.com/9780596515744In this beautifully illustrated book, travel and adventure photographer Rick Sammon introduces the proven techniques he uses to make extraordinary photographs of people around the world. You'll find important tips and strategies for engaging your subject and setting up the shoot, along with techniques for shooting in a variety of conditions both indoors and outdoors. Rick Sammon is people person who loves the art of making -- rather than simply taking -- people pictures. In Face to Face, he makes learning people photography a quick and enjoyable experience. Rick demonstrates his methods through a collection of his original photographs. Each photo includes notes explaining the principles he followed and the techniques he used. Face to Face offers hundreds of tips you can you for studio shoots and "environmental" people pictures, including: Outdoor techniques for shooting in low light, shooting in bright light, for capturing action, taking profiles, taking group shots, and moreIndoor techniques for using a flash and strobes, and for shooting silhouettes, working with mirrors, and other techniquesPhoto philosophies and creative advice, such as developing a sense of place, carefully choosing the background, seeing pictures within a picture, and moreHow to photograph people in different cultures, along with fascinating behind-the-scenes stories of photos in the book The largest section of the book, "Photo Philosophies", lays out several principles for making people pictures. Rick stresses that the camera looks both ways -- in other words, the attitude and energy you bring to a shoot will be reflected in a subject's face. If you're enthusiastic, you'll capture a picture that portrays enthusiasm. If you're impatient or distracted, that will be reflected as well. Getting subjects to accept him in a matter of seconds is his prime goal as a people photographer -- after that, he says, taking pictures is much easier. Even if you're not a world traveler, Rick's tips and techniques will have you taking top-notch people pictures wherever you are. Rick Sammon gives more than a dozen workshops and presentations each year, holds online classes, and is the producer of seven interactive DVDs for photographers on all facets of photography.O'ReillyRick SammonTech BooksMay 21, 2008http://proquest.safaribooksonline.com/9780137145560“This book dispels the myths surrounding the process of starting a business, and gives hope and encouragement to people who would like to give it a try.”—Tim Berry, Founder and CEO, Palo Alto Software Creators of the World’s Most Popular“Bruce Barringer and Duane Ireland’s new book, What’s Stopping You? is an insightful and thought-provoking examination of nine common myths that discourage individuals from starting new businesses. … This book is much-needed and long overdue…. The value of What’s Stopping You? is that it effectively debunks the false premises that too often preclude acts of business start up. What’s Stopping You? is an encouraging, instructive, and eloquently written book that would be a valuable addition to any aspiring entrepreneur’s bookshelf.”Jeffrey G. Covin, Samuel and Pauline Glaubinger Professor of Entrepreneurship, Kelley School of Business, Indiana University, Bloomington, Indiana“Over the years I have observed many seemingly great business opportunities never get off the ground. Quite often, what holds these aspiring entrepreneurs back are common misconceptions about the difficulties and risks of starting a new business. In What’s Stopping You?, Professors Barringer and Ireland systematically break down the myths that hold many entrepreneurs back from pursuing their dreams.”Jeffrey R. Cornwall, The Jack C. Massey Chair in Entrepreneurship, Belmont University, Nashville, Tennessee“Barringer and Ireland simultaneously demystify start-up misconceptions and empower readers to explore their own opportunity with renewed passion. Many prospective entrepreneurs feel trapped by myths, the authors carefully detail the myth’s fallacies and encourage the reader to see beyond start-up stereotypes. Future and experienced entrepreneurs have much to learn from What’s Stopping You?”Sarah Schupp, Founder/CEO, University Parent Media, Boulder, Colorado“Creating your own business from scratch can be a mental, emotional, and financial roller coaster ride. Bruce Barringer and Duane Ireland’s book provides a ‘voice of reason’ and helps give you the confidence to realize you can do it. They recognize that starting a business is hard work, but that it is attainable—and that you should celebrate your accomplishments every step of the way.”Jan Stephenson Kelly, Cofounder/CEO, Spark Craft Studios, Cambridge, MABusiness Plan Software Follow Your Dream! Start Your Own Winning Business–Now!•Get past the myths that keep you from making the leap•Gain the practical skills and confidence you need to succeed•Quickly evaluate business ideas and pick a winner•Launch your company and watch it grow and profitBuild the business you’ve always dreamed of! Take control of your future and achieve the breakthrough success that’s only possible when you’re working for yourself. You can do it—and this book will show you how.Forget the myths that have been standing in your way. You don’t need to be rich. You don’t need extensive business experience. You don’t need to be a genius. You don’t need a revolutionary product or service. You can handle the risk, the competition, and the challenges.The proof’s on every page of this book: case studies of “ordinary” people building great businesses and practical techniques you can use, too—every step of the way!FT PressBruce R. Barringer PhDR. Duane Ireland PhDSmall BusinessMay 23, 2008